How to use custom campaigns free 20180319

From a Google support article, comes the information on using custom campaigns free.  In this post we’ll mostly discuss Campaign URL Builder

Important: If you are advertising an Android app, use the Google Play URL Builder. If you are advertising an iOS app, use the iOS Campaign Tracking URL Builder. Otherwise, you should use the Google Analytics Campaign URL Builder.

Generate custom campaign parameters for your advertising URLs. You can add parameters (such as utm_source, utm_medium, and utm_campaign) to a URL to capture reporting data about the referring campaign. For example, the following link would allow you to identify the traffic to example.com that came from a particular email newsletter, as part of a particular campaign:

https://example.com?utm_source=news4&utm_medium=email&utm_campaign=spring-summer

You can create your URLs by hand or you can use a URL generator. There are three generators. Be sure to use the correct URL generator because the URLs to websites, the Google Play Store, and the Apple App Store are each a little different from each other.

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Author: Guy R Cook

Guy sold his first website in August of 1995, and has continued his web solutions company offering design, development and deployment, usability or support services since. His previous work experience as the marketing director for an ISP, radio sales, television news announcer, have all have helped to build the company. 20 years plus online (since 1981 if you count the BBS era) doesn’t hurt a bit to be a web developer. I help goal oriented business owners that run established companies to leverage the power of the internet without having to pay a fortune for it even if they have a budget